Read what our writers around the world are saying about climate change.
For manufacturers and marketers of New Zealand-made products, the clean green New Zealand image can be relied on to bring in sales - particularly in international markets. In the natural products industry in particular, the New Zealand image can be a huge selling point, helping to promote the purity, freshness or ... keep reading
Written by Jennifer Lucas in August 2012, about Consumerism, Corporate Citizenship, Intellectual Property, Law, marketing, Trade Marks (1 comment)
Nearly 9,000 pieces of rubbish, flotsam and jetsam – and counting. In just its first two beach clean-ups with Sustainable Coastlines, the staff of James & Wells Intellectual Property have helped collect an incredible amount of waste. The clean-ups, at stunning Ruapuke, near Raglan, and at Milford Creek on Auckland’s ... keep reading
Written by Celsias in June 2012, about Corporate Social Responsibility, Environment & Wildlife, Intellectual Property, Lifestyle & Behavior, Recycling, Sustainability, Trade Marks, waste (1 comment)
Imitation may be the sincerest form of flattery, but for many business owners, it is also the greatest threat. Many businesses fight tooth and nail to keep any successful business secrets under wraps for fear of being copied, and then end up being crowded out of their own market. What ... keep reading
Written by Craig Tolson in May 2012, about Branding, Clean Tech, Industry & Business, Innovation, Intellectual Property, Law, Patents, Trade Marks
This April, Auckland, New Zealand, will host the annual LES International Conference, LESI2012: a meeting of global thought leaders to discuss how commercialising innovation can address some of the world’s most urgent problems. LESI2012, an initiative of the Licensing Executives Society International (LESI), will explore the latest developments in ... keep reading
Written by Celsias in March 2012, about Clean Technologies, Design, Finance & Money, Intellectual Property, Law, Sustainability, Technology, Trade Marks
Legendary basketball coach Pat Riley owns trade marks for the phrase ‘three-peat’ in the US, but not in New Zealand – so it is safe for James & Wells Intellectual Property to claim this feat for its third ‘Intellectual Property Law Firm of the Year’ award in a row.The firm – which ... keep reading
Written by Celsias in November 2011, about awards, Corporate Social Responsibility, Industry & Business, Intellectual Property, Law, Sustainability, Trade Marks (1 comment)
So you’ve developed a brilliant new clean technology? Its widespread use will benefit humankind greatly but you are loath to simply give the technology away without some form of compensation for your efforts. The answer? A patent. What is a patent? The traditional view of a patent is that ... keep reading
Written by Jonathan Lucas in August 2011, about Clean Technologies, Climate Change, Innovation, Intellectual Property, Law, Trade, Trade Marks (1 comment)
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A Resene project in New Zealand 
Resene’s latest ceiling paint has provided another two steps forward in sustainability for the New Zealand based paint manufacturer. The ... more »
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